LOCAL
Focused reach in one core area.
Suitable for businesses that mainly want more customers from the town or area they already serve.
- Focused local venue network
- Bespoke two-sided coaster design
- Tracked QR campaign
- Campaign reporting
Campaign pricing
Pay for the campaign you need—not an arbitrary bundle.
A one-town local campaign should not be priced like a multi-area rollout. We quote around the actual venue network, coaster volume, tracking level and campaign duration required to achieve your objective.
Two campaign directions
Start with the business goal, then size the campaign.
The first decision is whether you want to concentrate attention in your existing local market or use QR Coaster to test and grow into new areas.
GROWTH
Wider campaigns across more locations.
Suitable for businesses entering new areas, expanding regionally or comparing response across multiple locations.
- Multi-town or regional distribution
- Venue-specific tracking where required
- Creative variations when useful
- Dashboard and performance reporting
What shapes the quote?
The cost follows the real campaign scope.
Where you want to advertise
A focused town, several postcodes, multiple towns or a wider region.
How much distribution you need
The number and type of hospitality venues used for the campaign.
How much coaster stock is required
Coaster quantity is matched to venue traffic and expected campaign length.
How detailed the reporting needs to be
Area-level or venue-specific tracking can be used depending on the campaign structure.
Included as part of the service
The quote covers more than the printed coaster.
QR Coaster is a managed advertising campaign. The creative, physical placement and digital tracking are designed to work together.
Campaign planning
Objective, audience, area and venue strategy.
Coaster design
Bespoke front and reverse campaign artwork.
QR setup
Tracked QR destination and mobile journey where needed.
Production coordination
Print-ready artwork and campaign production management.
Venue distribution
Placement across the agreed pub and hospitality network.
Campaign reporting
Scan activity and placement insight based on the selected tracking level.
Not sure what you need?
Tell us the outcome and area. We’ll size it for you.
You do not need to know how many coasters or venues to ask for. Give us the result you want and where you want to reach people, and we’ll recommend the sensible structure.
Start a conversation
Want a clear campaign recommendation and quote?
Tell us whether you are focusing locally or expanding, the area you want to reach and the result you want from the campaign.